"1-to-1 personalized consumer-product marketing in real-life environment ..."

Dmitri V. Kuznetsov (2009)

> Home

Details and statistics

DOI: 10.3233/MAS-2009-0121

access: closed

type: Journal Article

metadata version: 2025-01-19

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - journals/masa/Kuznetsov09
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/journals/masa/Kuznetsov09
Dmitri V. Kuznetsov:
1-to-1 personalized consumer-product marketing in real-life environment with critical word-of-mouth (WOM) impacts. Model. Assist. Stat. Appl. 4(3): 159-169 (2009)

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.