default search action
"The Long-term and Spillover Effects of Price Promotions on Retailing ..."
Dennis J. Zhang et al. (2020)
- Dennis J. Zhang, Hengchen Dai, Lingxiu Dong, Fangfang Qi, Nannan Zhang, Xiaofei Liu, Zhongyi Liu, Jiang Yang:
The Long-term and Spillover Effects of Price Promotions on Retailing Platforms: Evidence from a Large Randomized Experiment on Alibaba. Manag. Sci. 66(6): 2589-2609 (2020)
manage site settings
To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.