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"Reverse Channel Design: The Case of Competing Retailers."
R. Canan Savaskan, Luk N. Van Wassenhove (2006)
- R. Canan Savaskan, Luk N. Van Wassenhove:
Reverse Channel Design: The Case of Competing Retailers. Manag. Sci. 52(1): 1-14 (2006)
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