"Frenemies: Corporate Advertising Under Common Ownership."

Ruichang Lu et al. (2022)

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DOI: 10.1287/MNSC.2021.4098

access: closed

type: Journal Article

metadata version: 2022-08-25

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Ruichang Lu, Qiaowei Shen, Tenghui Wang, Xiaojun Zhang:
Frenemies: Corporate Advertising Under Common Ownership. Manag. Sci. 68(6): 4645-4669 (2022)

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