"Augmenting Conjoint Analysis to Estimate Consumer Reservation Price."

Kamel Jedidi, Z. John Zhang (2002)

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DOI: 10.1287/MNSC.48.10.1350.272

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type: Journal Article

metadata version: 2024-10-06

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Kamel Jedidi, Z. John Zhang:
Augmenting Conjoint Analysis to Estimate Consumer Reservation Price. Manag. Sci. 48(10): 1350-1368 (2002)

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