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"Sunk Cost Fallacy in Driving the World's Costliest Cars."
Teck-Hua Ho, I. P. L. Png, Sadat Reza (2018)
- Teck-Hua Ho, I. P. L. Png, Sadat Reza:
Sunk Cost Fallacy in Driving the World's Costliest Cars. Manag. Sci. 64(4): 1761-1778 (2018)
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