"From Story Line to Box Office: A New Approach for Green-Lighting Movie ..."

Jehoshua Eliashberg, Sam K. Hui, Z. John Zhang (2007)

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DOI: 10.1287/MNSC.1060.0668

access: closed

type: Journal Article

metadata version: 2024-10-06

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Jehoshua Eliashberg, Sam K. Hui, Z. John Zhang:
From Story Line to Box Office: A New Approach for Green-Lighting Movie Scripts. Manag. Sci. 53(6): 881-893 (2007)

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