"Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on ..."

Erik Brynjolfsson, Yu (Jeffrey) Hu, Duncan Simester (2011)

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DOI: 10.1287/MNSC.1110.1371

access: closed

type: Journal Article

metadata version: 2020-06-30

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Erik Brynjolfsson, Yu (Jeffrey) Hu, Duncan Simester:
Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on the Concentration of Product Sales. Manag. Sci. 57(8): 1373-1386 (2011)

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