"Brand and Price Advertising in Online Markets."

Michael R. Baye, John Morgan (2009)

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DOI: 10.1287/MNSC.1090.1005

access: closed

type: Journal Article

metadata version: 2020-06-30

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Michael R. Baye, John Morgan:
Brand and Price Advertising in Online Markets. Manag. Sci. 55(7): 1139-1151 (2009)

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