"Dual roles of users in online brand community and knowledge sharing behavior."

Zhengtao Han, Wuyi Zhang, Bin Hu (2019)

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DOI: 10.1108/K-07-2018-0409

access: closed

type: Journal Article

metadata version: 2025-01-19

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Zhengtao Han, Wuyi Zhang, Bin Hu:
Dual roles of users in online brand community and knowledge sharing behavior. Kybernetes 48(9): 2093-2116 (2019)

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