"How to Improve Customer Engagement in Social Networks: A Study of Spanish ..."

Luis Matosas-López, Alberto Romero-Ania (2021)

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DOI: 10.3390/JTAER16070177

access: open

type: Journal Article

metadata version: 2022-10-02

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  - https://dblp.org/rec/journals/jtaer/Matosas-LopezR21
Luis Matosas-López, Alberto Romero-Ania:
How to Improve Customer Engagement in Social Networks: A Study of Spanish Brands in the Automotive Industry. J. Theor. Appl. Electron. Commer. Res. 16(7): 3269-3281 (2021)

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