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"How Social Ties Influence Customers' Involvement and Online Purchase ..."
Liang Ma et al. (2021)
- Liang Ma, Xin Zhang, Xiaoyan Ding, Gaoshan Wang:
How Social Ties Influence Customers' Involvement and Online Purchase Intentions. J. Theor. Appl. Electron. Commer. Res. 16(3): 395-408 (2021)
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