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"Open Collaboration Strategy of International Retailers: An Analysis of ..."
Carlota Lorenzo-Romero, María-del-Carmen Alarcón-del-Amo, Leticia del-Pozo-Ruiz (2021)
- Carlota Lorenzo-Romero, María-del-Carmen Alarcón-del-Amo, Leticia del-Pozo-Ruiz:
Open Collaboration Strategy of International Retailers: An Analysis of Co-Creation. J. Theor. Appl. Electron. Commer. Res. 16(2): 22-44 (2021)
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