"Understanding Factors Influencing Click-Through Decision in Mobile OTA ..."

Hongming Gao, Mingjun Zhan (2022)

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DOI: 10.3390/JTAER18010032

access: open

type: Journal Article

metadata version: 2023-05-17

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Hongming Gao, Mingjun Zhan:
Understanding Factors Influencing Click-Through Decision in Mobile OTA Search Engine Systems. J. Theor. Appl. Electron. Commer. Res. 18(1): 634-655 (2022)

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