"Adding value to bank branch performance evaluation using cognitive maps ..."

Fernando A. F. Ferreira, Sérgio P. Santos, P. M. M. Rodrigues (2011)

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DOI: 10.1057/JORS.2010.111

access: closed

type: Journal Article

metadata version: 2025-03-03

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Fernando A. F. Ferreira, Sérgio P. Santos, P. M. M. Rodrigues:
Adding value to bank branch performance evaluation using cognitive maps and MCDA: a case study. J. Oper. Res. Soc. 62(7): 1320-1333 (2011)

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