"How Does an Enterprise Use Social Media Posts To Acquire Online Social ..."

Yue Xu, Weiping Chen, Terence T. Ow (2022)

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DOI: 10.1080/10919392.2022.2162288

access: closed

type: Journal Article

metadata version: 2023-08-18

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Yue Xu, Weiping Chen, Terence T. Ow:
How Does an Enterprise Use Social Media Posts To Acquire Online Social Capital? A Measurement Perspective Based on WeChat Users' Digital Footprints. J. Organ. Comput. Electron. Commer. 32(3-4): 175-195 (2022)

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