"Knowledge-enabled customer relationship management: integrating customer ..."

Henning Gebert et al. (2003)

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DOI: 10.1108/13673270310505421

access: closed

type: Journal Article

metadata version: 2020-08-06

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Henning Gebert, Malte Geib, Lutz M. Kolbe, Walter Brenner:
Knowledge-enabled customer relationship management: integrating customer relationship management and knowledge management concepts[1]. J. Knowl. Manag. 7(5): 107-123 (2003)

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