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"The role of (personal) network effects and switching costs in determining ..."
Juan Pablo Maicas, Yolanda Polo, Francisco Javier Sese (2009)
- Juan Pablo Maicas, Yolanda Polo, Francisco Javier Sese:
The role of (personal) network effects and switching costs in determining mobile users' choice. J. Inf. Technol. 24(2): 160-171 (2009)
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