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"Beyond Customer Churn: Generating Personalized Actions to Retain Customers ..."
Michele Gorgoglione, Umberto Panniello (2011)
- Michele Gorgoglione, Umberto Panniello:
Beyond Customer Churn: Generating Personalized Actions to Retain Customers in a Retail Bank by a Recommender System Approach. J. Intell. Learn. Syst. Appl. 3(2A): 90-102 (2011)
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