"Social Media Big Data Analytics for Demand Forecasting: Development and ..."

Rehan Iftikhar, Mohammad Saud Khan (2020)

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DOI: 10.4018/JGIM.2020010106

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type: Journal Article

metadata version: 2025-01-19

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Rehan Iftikhar, Mohammad Saud Khan:
Social Media Big Data Analytics for Demand Forecasting: Development and Case Implementation of an Innovative Framework. J. Glob. Inf. Manag. 28(1): 103-120 (2020)

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