"The Role of Extrinsic Cues in Consumer Decision Process in Online Shopping ..."

C. Ranganathan (2012)

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DOI: 10.4018/JECO.2012010104

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type: Journal Article

metadata version: 2020-05-27

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C. Ranganathan:
The Role of Extrinsic Cues in Consumer Decision Process in Online Shopping Environments. J. Electron. Commer. Organ. 10(1): 52-71 (2012)

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