"Utilising Modified UTAUT to Understand Students' Online Shopping ..."

Shahizan Hassan, Rashdan Rashid, Feng Li (2015)

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DOI: 10.4018/JECO.2015100104

access: closed

type: Journal Article

metadata version: 2020-11-25

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Shahizan Hassan, Rashdan Rashid, Feng Li:
Utilising Modified UTAUT to Understand Students' Online Shopping Behaviour: A Case of E-Retail Co-Operative Website in Malaysia. J. Electron. Commer. Organ. 13(4): 74-90 (2015)

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