"Gamification in E- Commerce: A Comprehensive Review of Literature."

Aastha Behl et al. (2020)

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DOI: 10.4018/JECO.2020040101

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type: Journal Article

metadata version: 2022-10-07

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Aastha Behl, Pratima Amol Sheorey, Abhinav Pal, Ajith Kumar Vadakki Veetil, Seema R. Singh:
Gamification in E- Commerce: A Comprehensive Review of Literature. J. Electron. Commer. Organ. 18(2): 1-16 (2020)

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