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"Social Commerce and the Hedonic Utilitarian Nexus: An Empirical Analysis."
Karine Aoun Barakat, Amal Dabbous, May Merhej Sayegh (2021)
- Karine Aoun Barakat, Amal Dabbous
, May Merhej Sayegh
:
Social Commerce and the Hedonic Utilitarian Nexus: An Empirical Analysis. J. Electron. Commer. Organ. 19(3): 28-48 (2021)
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