"User Disposition and Attitude towards Advertisements Placed in Facebook, ..."

Janarthanan Balakrishnan, Jeevananthan Manickavasagam (2016)

> Home

Details and statistics

DOI: 10.4018/JECO.2016070102

access: closed

type: Journal Article

metadata version: 2024-10-06

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - journals/jeco/BalakrishnanM16
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/journals/jeco/BalakrishnanM16
Janarthanan Balakrishnan, Jeevananthan Manickavasagam:
User Disposition and Attitude towards Advertisements Placed in Facebook, LinkedIn, Twitter and YouTube: A Decision Tree and MANOVA Approach. J. Electron. Commer. Organ. 14(3): 17-34 (2016)

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.