"Aggregate bandwagon effect on online videos' viewership: Value ..."

W. Wayne Fu, Clarice C. Sim (2011)

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DOI: 10.1002/ASI.21641

access: closed

type: Journal Article

metadata version: 2020-03-02

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W. Wayne Fu, Clarice C. Sim:
Aggregate bandwagon effect on online videos' viewership: Value uncertainty, popularity cues, and heuristics. J. Assoc. Inf. Sci. Technol. 62(12): 2382-2395 (2011)

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