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"Measuring brand-related content in social media: a socialization theory ..."
Naghmeh Sabermajidi et al. (2020)
- Naghmeh Sabermajidi, Naser Valaei, M. S. Balaji, See-Kwong Goh:
Measuring brand-related content in social media: a socialization theory perspective. Inf. Technol. People 33(4): 1281-1302 (2020)
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