"Hybrid marketing channel strategies of a manufacturer in a supply chain: ..."

Se-Hak Chun, Seong-Yong Park (2019)

> Home

Details and statistics

DOI: 10.1007/S10799-019-00302-3

access: closed

type: Journal Article

metadata version: 2025-01-19

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - journals/itm/ChunP19
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/journals/itm/ChunP19
Se-Hak Chun, Seong-Yong Park:
Hybrid marketing channel strategies of a manufacturer in a supply chain: game theoretical and numerical approaches. Inf. Technol. Manag. 20(4): 187-202 (2019)

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.