"Is Tom Cruise Threatened? An Empirical Study of the Impact of Product ..."

Tom Fangyun Tan, Serguei Netessine, Lorin M. Hitt (2017)

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DOI: 10.1287/ISRE.2017.0712

access: closed

type: Journal Article

metadata version: 2020-03-13

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Tom Fangyun Tan, Serguei Netessine, Lorin M. Hitt:
Is Tom Cruise Threatened? An Empirical Study of the Impact of Product Variety on Demand Concentration. Inf. Syst. Res. 28(3): 643-660 (2017)

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