"Contextual Targeting in mHealth Apps: Harnessing Weather Information and ..."

Nakyung Kyung et al. (2024)

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DOI: 10.1287/ISRE.2020.0119

access: closed

type: Journal Article

metadata version: 2024-10-22

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Nakyung Kyung, Jason Chan, Sanghee Lim, Byungtae Lee:
Contextual Targeting in mHealth Apps: Harnessing Weather Information and Message Framing to Increase Physical Activity. Inf. Syst. Res. 35(3): 1034-1051 (2024)

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