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"Breaking the Ice in B2C Relationships: Understanding Pre-Adoption ..."
Damon E. Campbell, John D. Wells, Joseph S. Valacich (2013)
- Damon E. Campbell, John D. Wells, Joseph S. Valacich:
Breaking the Ice in B2C Relationships: Understanding Pre-Adoption E-Commerce Attraction. Inf. Syst. Res. 24(2): 219-238 (2013)
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