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"A Finite Mixture Logit Model to Segment and Predict Electronic Payments ..."
Ravi Bapna et al. (2011)
- Ravi Bapna, Paulo B. Góes, Kwok Kee Wei
, Zhongju Zhang:
A Finite Mixture Logit Model to Segment and Predict Electronic Payments System Adoption. Inf. Syst. Res. 22(1): 118-133 (2011)
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