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"From positive and negative cognition perspectives to explore e-shoppers' ..."
Wen-Hai Chih, Dah-Kwei Liou, Li-Chun Hsu (2015)
- Wen-Hai Chih, Dah-Kwei Liou, Li-Chun Hsu:
From positive and negative cognition perspectives to explore e-shoppers' real purchase behavior: an application of tricomponent attitude model. Inf. Syst. E Bus. Manag. 13(3): 495-526 (2015)
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