"Big Data-enabled Customer Relationship Management: A holistic approach."

Pierluigi Zerbino et al. (2018)

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DOI: 10.1016/J.IPM.2017.10.005

access: closed

type: Journal Article

metadata version: 2022-10-02

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Pierluigi Zerbino, Davide Aloini, Riccardo Dulmin, Valeria Mininno:
Big Data-enabled Customer Relationship Management: A holistic approach. Inf. Process. Manag. 54(5): 818-846 (2018)

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