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"Willingness to pay and experienced utility as measures of affective value ..."
Irene Lopatovska, Hartmut B. Mokros (2008)
- Irene Lopatovska, Hartmut B. Mokros:
Willingness to pay and experienced utility as measures of affective value of information objects: Users' accounts. Inf. Process. Manag. 44(1): 92-104 (2008)
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