"Advertising Competition in a Dynamic Oligopoly with Multiple Brands."

Gary M. Erickson (2009)

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DOI: 10.1287/OPRE.1080.0663

access: closed

type: Journal Article

metadata version: 2020-03-31

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Gary M. Erickson:
Advertising Competition in a Dynamic Oligopoly with Multiple Brands. Oper. Res. 57(5): 1106-1113 (2009)

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