"Understanding relationship benefits from harmonious brand community on ..."

Mingli Zhang, Nuan Luo (2016)

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DOI: 10.1108/INTR-05-2015-0149

access: closed

type: Journal Article

metadata version: 2020-03-04

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Mingli Zhang, Nuan Luo:
Understanding relationship benefits from harmonious brand community on social media. Internet Res. 26(4): 809-826 (2016)

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