"Consumer choice of multichannel shopping: The effects of relationship ..."

Jyh-Shen Chiou, Szu-Yu Chou, George Chung-Chi Shen (2017)

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DOI: 10.1108/INTR-08-2013-0173

access: closed

type: Journal Article

metadata version: 2020-03-04

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Jyh-Shen Chiou, Szu-Yu Chou, George Chung-Chi Shen:
Consumer choice of multichannel shopping: The effects of relationship investment and online store preference. Internet Res. 27(1): 2-20 (2017)

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