"How preference markets assist new product idea screening."

Giancarlo Lauto, Finn Valentin (2016)

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DOI: 10.1108/IMDS-07-2015-0320

access: closed

type: Journal Article

metadata version: 2020-04-25

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Giancarlo Lauto, Finn Valentin:
How preference markets assist new product idea screening. Ind. Manag. Data Syst. 116(3): 603-619 (2016)

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