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"Building loyalty through functional and hedonic quality."

María del Mar Alonso-Almeida et al. (2014)

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DOI: 10.1108/IMDS-06-2013-0278

access: closed

type: Journal Article

metadata version: 2020-10-26

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María del Mar Alonso-Almeida, Merce Bernardo, Josep Llach, Frederic Marimon Viadiu:
Building loyalty through functional and hedonic quality. Ind. Manag. Data Syst. 114(3): 387-404 (2014)

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