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"Exploring individual personality factors as drivers of M-shopping acceptance."
Joaquín Aldás-Manzano, Carla Ruiz-Mafé, Silvia Sanz-Blas (2009)
- Joaquín Aldás-Manzano, Carla Ruiz-Mafé, Silvia Sanz-Blas:
Exploring individual personality factors as drivers of M-shopping acceptance. Ind. Manag. Data Syst. 109(6): 739-757 (2009)
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