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"The effect of R&D-marketing integration on NPD success - the case of ..."
Nusa Fain, Jan Schoormans, Joze Duhovnik (2011)
- Nusa Fain
, Jan Schoormans, Joze Duhovnik:
The effect of R&D-marketing integration on NPD success - the case of SMEs in the growing economy of Slovenia. Int. J. Technol. Manag. 56(1): 92-107 (2011)
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