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"Does Anybody Read SMS-Advertising?: A Qualitative and Quantitative Study ..."
Claire Gauzente (2010)
- Claire Gauzente:
Does Anybody Read SMS-Advertising?: A Qualitative and Quantitative Study of Mobile Users' Attitudes and Perceived Ad-Clutter. Int. J. Technol. Hum. Interact. 6(2): 13-29 (2010)
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