"The Impact of Co-Creating Through AR in Retail Stores on Purchase ..."

Saifeddin Alimamy, Juergen Gnoth, Kenneth R. Deans (2021)

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DOI: 10.4018/IJTHI.2021070102

access: closed

type: Journal Article

metadata version: 2023-10-22

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  - https://dblp.org/rec/journals/ijthi/AlimamyGD21
Saifeddin Alimamy, Juergen Gnoth, Kenneth R. Deans:
The Impact of Co-Creating Through AR in Retail Stores on Purchase Intentions: The Mediating Role of Customer Trust and Risk. Int. J. Technol. Hum. Interact. 17(3): 16-33 (2021)

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