"A Product Feature Prioritization-Based Segmentation Model of Consumer ..."

Chandan Parsad, Chandra Prakash Chandra, Shekhar Suman (2019)

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DOI: 10.4018/IJSDS.2019040104

access: closed

type: Journal Article

metadata version: 2023-09-30

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Chandan Parsad, Chandra Prakash Chandra, Shekhar Suman:
A Product Feature Prioritization-Based Segmentation Model of Consumer Market for Health Drinks. Int. J. Strateg. Decis. Sci. 10(2): 70-83 (2019)

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