"Pricing decisions for three-echelon supply chain with advertising and ..."

Rohit Gupta, Indranil Biswas, Sushil Kumar (2019)

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DOI: 10.1080/00207543.2018.1547434

access: closed

type: Journal Article

metadata version: 2025-01-19

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Rohit Gupta, Indranil Biswas, Sushil Kumar:
Pricing decisions for three-echelon supply chain with advertising and quality effort-dependent fuzzy demand. Int. J. Prod. Res. 57(9): 2715-2731 (2019)

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