"Determinants of the Effective Use of UGC (User-Generated Content) on Hotel ..."

Susana Bernardino et al. (2020)

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DOI: 10.4018/IJOM.2020040103

access: closed

type: Journal Article

metadata version: 2023-06-26

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Susana Bernardino, J. Freitas Santos, José Cadima Ribeiro, André Freitas:
Determinants of the Effective Use of UGC (User-Generated Content) on Hotel Room Bookings by Portuguese Travellers. Int. J. Online Mark. 10(2): 30-43 (2020)

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