"Uncertainty, trust and purchase intention based on online product reviews: ..."

Christopher P. Furner, Pradeep Racherla, Zhen Zhu (2012)

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DOI: 10.1504/IJNVO.2012.048909

access: closed

type: Journal Article

metadata version: 2022-10-04

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Christopher P. Furner, Pradeep Racherla, Zhen Zhu:
Uncertainty, trust and purchase intention based on online product reviews: an introduction to a multinational study. Int. J. Netw. Virtual Organisations 11(3/4): 260-276 (2012)

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