"Simulation and optimization in marketing: Optimal control of consumer ..."

Stanislaw Raczynski (2014)

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DOI: 10.1142/S1793962314500044

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type: Journal Article

metadata version: 2020-06-15

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Stanislaw Raczynski:
Simulation and optimization in marketing: Optimal control of consumer goodwill, price and investment. Int. J. Model. Simul. Sci. Comput. 5(3): 1450004 (2014)

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