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"Critical Success Factors and Outcomes of Market Knowledge Management: A ..."
Subramanian Sivaramakrishnan et al. (2010)
- Subramanian Sivaramakrishnan, Marjorie Delbaere
, David Di Zhang, Edward R. Bruning:
Critical Success Factors and Outcomes of Market Knowledge Management: A Conceptual Model and Empirical Evidence. Int. J. Knowl. Manag. 6(3): 1-21 (2010)

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